Customer Story
AppsFlyer Moves Beyond Cloud Visibility to Prevention at Scale
AppsFlyer, a global leader in mobile attribution and analytics, moved past a mature visibility and posture program to enforce preventive cloud controls at scale, reducing recurring issues at the root cause without disrupting production.
AppsFlyer
Industry
Mobile attribution & analytics
Region
Global
Visibility & Detection
Wiz
Collaboration Systems
Slack
Jira
Use Cases
CNAPP Alert Reduction
AI Security
Native Controls Enforcement
Environment
High-scale multi-cloud
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Video Transcript Click to view the full customer interview transcript. View Full Transcript Hide Transcript
Hi, my name is Dikla. I’m the CISO in AppsFlyer. AppsFlyer is a global leader in mobile attribution and analytics.
As a security leader in AppsFlyer, first and foremost my role is to secure the environment. Our high-scale environment consists of a multi-cloud infrastructure, thousands of cloud assets, and significant operational complexity.
With innovation being essential to our business, new cloud services and resources are constantly being created, making the environment even more dynamic.
As a security leader, my role is to find the right balance between protecting the environment while enabling the innovation our business needs to succeed.
We already had a very mature cloud visibility and posture management program inside AppsFlyer. We used leading security tools to identify issues quickly and respond immediately when risks appeared.
However, we realized that many of the same issues continued to happen repeatedly.
That led us to understand that we needed to move beyond visibility and reactive response, toward preventing the root causes before those issues could occur.
We began implementing prevention policies across different areas of the environment to better manage cloud security.
Initially, those policies were created in an ad hoc and largely unmanaged way.
We wanted deeper visibility into prevention controls, and a better understanding of which preventive guardrails could be applied consistently across our cloud infrastructure.
One of the biggest advantages was the ability to introduce prevention controls with zero impact on production services.
That allowed us to accelerate policy deployment, invest more heavily in prevention, and achieve significantly better security outcomes.
The implementation was fast, easy to use, and delivered value from day one.
Challenge
- A mature visibility and posture management program surfaced issues but did not stop them from recurring across a complex, fast-changing multi-cloud environment.
- Constant innovation introduced new services, objects, and permissions faster than manual controls could keep up.
- Enforcing a control that breaks a legitimate workflow was not acceptable. The team needed proof of safety before enforcement.
Solution
- Blast operationalizes native cloud controls through discovery, simulation, enforcement, and continuous validation.
- Simulation tests the business impact of every guardrail before enforcement, so production is never surprised.
- AppsFlyer gained a faster, safer way to understand, manage, and scale preventive cloud controls.
Prevention at scale
Preventive guardrails enforced across a high-scale multi-cloud environment
Root-cause fixes
Recurring issue classes closed with enforced controls, not repeated remediation
No production disruption
Every control simulated against real environment behavior before enforcement
Why Cloud Visibility Alone Was Not Enough
Visibility tells you what is wrong. It does not stop the next risky change from reaching production. AppsFlyer’s posture management program surfaced findings reliably. However, in an environment that ships constantly, the same classes of issues kept coming back. Each finding meant another remediation cycle, another ticket, and another conversation with an engineering team.
This is the prevention gap most mature cloud security teams eventually hit. As we explain in why cloud security visibility is not enough, detection and posture tools operate downstream of the event. The fix for recurring issues is not faster triage. It is a control that makes the issue impossible to recreate.
“Blast gave us the capabilities to do prevention at scale. In an AI-driven era, having a preventive layer that enables rather than blocks development is no longer optional, it’s foundational.”
CISO, AppsFlyer
Scaling Preventive Cloud Controls Without Disrupting Production
With Blast’s Preemptive Cloud Defense Platform, AppsFlyer gained a faster, safer way to understand, manage, and scale preventive cloud controls. Instead of adding another detection layer, Blast operationalizes the native controls the cloud providers already offer:
- Model – Map cloud behavior, existing controls, and blast radius across the environment.
- Plan – Tailor guardrails to how the organization actually operates, not boilerplate policies.
- Simulate – Test the business impact of every control before enforcement, so guardrails never surprise production.
- Enforce – Apply native cloud controls at scale, with no agents and no middleware.
- Monitor – Track drift and keep the prevention posture intact as the environment changes.
For a team that ships constantly, simulation was the unlock. It answers “will this break anything?” with evidence instead of guesswork. This is the same approach we describe in guardrails that scale without slowing DevOps.
Prevention at Scale That Enables Innovation
AppsFlyer now strengthens security while enabling business innovation, rather than trading one for the other. Recurring issue classes are addressed at the root cause with enforced guardrails instead of repeated remediation cycles.
Frequently Asked Questions
Why is cloud visibility not enough to prevent security incidents?
Visibility and posture tools identify risk after it exists. They do not stop a risky change from reaching production, so the same issue classes recur as teams ship new workloads. Prevention requires enforced controls, such as native cloud guardrails, that make the risky pattern impossible to recreate.
How do you scale cloud prevention without disrupting production?
Simulate every control against real environment behavior before enforcing it. AppsFlyer used Blast to test the business impact of each guardrail first, then enforced native cloud controls with confidence that legitimate workflows would keep working.
What are preventive cloud controls?
Preventive cloud controls are enforcement mechanisms built into the cloud providers themselves, such as AWS SCPs and RCPs, Azure Policy, and GCP Organization Policy constraints. They block risky actions before execution rather than alerting after the fact.
How does Blast help reduce recurring cloud security issues?
Blast addresses recurring findings at the root cause. It discovers where controls are missing, simulates tailored guardrails, enforces them through native cloud mechanisms, and monitors for drift, so remediated issues cannot silently return. Get a demo to see it in your own environment.